
bloodstream Fitness
The bloodstream trio have 40+ years combined fitness branding & marketing experience including marketing and creative director leadership of gyms, yoga studios, global sportswear brands and sporting organisations.
Read : The bloodstream guide to fitness marketing >>
PURE Fitness & Yoga
AhhhGrrr Campaign
Marketing Strategy: Gary Wise
Creative Direction: Marc Scott
Copy: Sharon Pang
Photography: Gareth Brown
Video Director: Ezra Emerson








The PUMA 24-hr Trainathon ran across 8 APAC markets, challenging participant teams to workout together for 24 hours across body weight exercises, cardio, strength and endurance. It saw a PR coverage return of more than 10:1 on marketing costs.
24HR Trainathon
Marketing Strategy: Gary Wise






PURE Apparel is a community-inspired activewear brand rooted in listening to our customers - a collective vision with community at the heart of all they do.
Autumn-Winter Colours
Marketing Strategy: Gary Wise
Creative Direction: Marc Scott
Copy: Sharon Pang
Photography: Gareth Brown







FUZE - group training with a bang! World-class strength, boxing, cardio and functional HIIT in an electrifying environment. Boutique buzz X variety and progression.
FUZE Strike Video & Creative
Marketing Strategy: Gary Wise
Creative Direction: Marc Scott
Copy: Sharon Pang







